About Pit Viper

Pit Viper is a high-octane lifestyle brand that specializes in rugged, high-performance eyewear and apparel designed to withstand a beating. Born from a desire for gear that can take a literal face-plant and keep on performing, we blend 90s retro aesthetics with modern tactical functionality. Whether you are hitting the slopes or the sidewalk, our gear is built for those who take their fun seriously.